It's a big deal to choosing a domain name, it just important like you are choosing your company name.
Your domain name is a key element of your website, it's your "first impression". You have to ensure to get the RIGHT and SUITABLE name, especially if the website will be serving a commercial purpose.
So, how to choose a PERFECT domain name?
- Keep It Concise
Shorter is better.
According to research from Gaebler.com, the top-5 websites have approximately only had 6 characters in their domain name.
The easier to say, type, remember and share are always get the best results.
- Prevent to use hyphens and numbers
Yes. We know you have your own lucky number, but please do not place it into your domain.
Hyphens and numbers always make things more difficult.
For an example:
"Have you ever visit Goo-gle2.com?"
Hmmm... It's not smooth at all.
- Using Keywords
Everyone know keywords can help improve your SEO if you tread it carefully.
So, please add some useful or broad keywords and put it at the beginning of your domain. That is one of the reasons to make you have a higher ranking.
You may contact us to find the KEYWORDS!
- Make it intuitive
"Oh, yea! I think Zoewebs.com is probably doing the website, maybe?"
Yes! A good domain name can give people a signal of what a website or your company will be about.
If you are interested to search for an available domain name, we’re here!
Call us at 012-334 3029(YY LEE) for more information.
Yes, you should invest SEO for your business!
You don't have many bucks to spend in marketing on your business?
That's the main reason why you should invest a little bit budget in doing SEO. Let the Google Ranking working for you 24 hours a day.
SEO will certainly improve a website's performance and searchability.
There 6 important reasons why your business need SEO to take your brand to the next level!
- SEO price is Reasonable
You can't do SEO without money, but compare with other platform or marketing tools, the price is reasonable or we can say is relatively cheap in the grand scheme of things.
Our SEO Services can be customized according to customer SEO requirementsYou only have to pay 1 shot off of the amount, no matter how many netizens click it, your website will always on the first page.
- Increase engagement, website traffic, and conversion
People can find you quickly and easily because your website is on the first page, it's putting them one step closer to a transaction.
Local optimizations focus on specific towns, cities, regions, and even states, to establish a viable medium for a brand’s message on a local level.
- Better Experience
SEO + UX( User Experience) = Good ranking
Do you know Google loves those websites which have a better user experience?
Everyone wants better organic rankings and maximum search. Google has learned how to interpret a favorable or unfavorable user experience, and a positive user experience has become a pivotal element to a website’s success.
- Have unlimited and quality click
SEO doesn't require for per click charges, but unlimited clicks in your website, on your keywords can be made.
Since you aren't paying for the position, Organic Search Engine Rankings have greater credibility. Some users will never click a paid result. SEO efforts are put for the long term.
- Your Website Doesn't resign
Yes, your website in Google first page is your own best internet marketing team that runs for 24 hours a day, 7 days a week.
Compared to traditional marketing, internet marketing does not constrain you with opening hours. At the same time, you would not be worrying about overtime pay for your staff.
- Your competitors are doing it
SEO is the key strategy in your lead generation.
Unless you think that your business is truly unique and don't have competitors, else you probably have to do SEO to fight with thousands or more of competitors in the market trying to eat from the same pizza as you.
If you are interested to get on the first page of Google in organize way, we’re here!
Call us at 012-334 3029(YY LEE) for more information.
There are 2 type of Youtube ads. One is you can skip the ads after 4 seconds; another one is "FORCE" ads which are you can not skip.
So, we often recevied one question from our great customer:" If I skip the ad on Youtube before it ends, does we still pay Youtube for it?"
So that the firsrt 5 seconds "Skip" button means that advertisers have to create more engaging stories that not only grab their audience's attention, but hold it, too.
1. Improve brand awaress
You got the 5 seconds to promote your brands in without paying any ads fee.
If you got your brand in front of your audience, before they skipped, there is data that supports that many YouTube viewers would simply search the brand later and arrive as organic visitors on your website.
The best part is that even as viewers skip your in-stream video ad you can get your brand name out there for free.
2. To know target audience
Data show, 65% of people skip online video ads. Why?
Most of the reason is because you TARGETING THE WRONG audience.
You have to admit that, Not everyone like your products or services. So that, you have to find a Google agency like us to reach your RIGHT target customer.
3. Force you to create more attractive story or create Bumper
Most of the people skip your ads, maybe it's because of your ads is SUPER-BORING.
Yes. You only have 6 seconds to engage with your viewer, so use your time wisely. Don’t try to fit in too many details; hammer home a simple, actionable message.
Only tell the viewer what they need and want to know.
Many successful bumper ad campaigns have been made of a series of vignettes, with a common element stringing them together.
Below is the very good example for THE BEST Super short ads on YouTube.
People skipped your ads and you thought you get nothing? Definitely No.
Retargeting is the practice of showing ad content to users who are already familiar with your brand or have taken a set action on or offline.
When you remarket to audience on YouTube, you run an ad only to those users, remind them of your offerings, and try to get them back. You might even give them a discount or coupon.
Thanks for reading! Let me know or call us at 012-334 3029 (YY LEE) if you are interested in Youtube ads.
Did you realilze you made a terrible online markeitng mistake everyday ?
These mistakes may cost money, discredit or even missed an important opportunity.
As we know, online marketing is not an easy task, especially when you're trunning your own business, you got managing your stuff, sales, branding, and everthing all at once.
But don't worry. It's not too late for you to prevent mistakes.
Here's are the 5 things and actionable tips that you need to aviod at all costs.
- 1. A website without "call to action" (CTAs)
It's a serious mistake. After spending a lot of money and effort putting up a website and promoting it and getting visitors to it, but at the end, the visitor "lost" on your website.
If your website has such a call to action, it might email subscribe, request a quotation or consultation, download a file, special discount or product demo, it gives you a pat on the back.
Want someone to buy or product or collect leads? You'll need strong calls to action on your website!
- 2. Website not mobile friendly
Having a website isn't enough. Your website needs to be a responsive layout, specially optimized for mobile devices.
This is because everyone has a phone on hand. Bad mobile experiences will turn your potential customers away from your business.
No matter how much you spent on the Google ads, people will just go away if the website isn’t optimized for mobile users.
- 3. Targeting everyone
Don't greedy! Targeting everyone and anyone is also an inefficient way to spend money.
Some of the entrepreneur trying to target any user with internet access. But you know, it's impossible to targeting everyone.
You have to narrow your target market. When referring to the “right” visitors, it is not referring to only demographic parameters. You should be marketing to a niche, not a demographic.
You’ll get more relevant leads this way.
- 4. Don't have a proper marketing plan
Hey, How much are you planning to spend on internet marketing? What the strategies that you wanna apply? What kind of return are you expecting?
Do not just blindly invest money in digital marketing without measuring the ROI or even the plan.
This is because you won't know how successful your strategy was. If you are not confident in calculating the return on your investment, please look for a reputable agency like us to help you figure out a proper plan to save your monthly ads expenses to get the best result.
- 5. Ignoring using SEO /Google search Ads
SEO basics are just as important in 2018 as they always have been!
You have a presentable website, excellent content, fantastic photos inside etc...
But one question: If netizen is not able to find you in Search Engine, how you get the business?
Our job is to make sure that your website contains keywords and phrases that people are searching for.
How will you solve these mistakes that your company is making? Please kindly contact us at 012-334 3029 (YY LEE) for the solution.
Do you know the world's largest search engine ?
That's right, is GOOGLE.
As a Google Partner, we are responsible to tell you WHY YOUR BUSINESS CAN BENEFIT from Google Ads?
Here's the top 5 reasons why you should use Google ads even if you're a small business owner.
- Result faster than SEO
To be honest, Google agency like us, generally speaking we have to take 4 to 6 months before you notice any results. Obviously, SEO results grow over time.
For Google ads, just providing your Ad Rank in Google Ads, as a combination of ad copy, landing page quality and ad bid is good enough, and your website will be the first page of search results.
- Huge number of searches
Google handles more than 3.5 billion searches every day or 40,000 searches a second as of 2017. That’s 1.2 trillion searches worldwide per year!
- Very targeted
Google AdWords’ targeting capabilities are quite sophisticated and provide advertisers various channels in which to fine-tune their campaign, including:
Location Targeting- target specific geographic locations.
Mobile Targeting- campaigns allows advertisers to target mobile device user
Language Targeting- has over 40 language options for campaign targeting
Time Targeting- allows advertisers to select specific hours during the day for optimal targeting
Auto-Tagging - automatically imports AdWords data into Analytics
- Transparent result
Google ads is very transparent, and you know exactly what is happening with the ads or how's your agency charge you.
With Google Ads you only pay for each click on your ad, not when it is shown as a search result. This means you only have to pay when there is a possibility of making a conversion on your site.
- Beat your competitors
What if you’re competitors are also using AdWords?
According to Moz, 80% of search results now contain AdWords ad placements. Furthermore, those ad placements are covering as much as 85% of the space above the fold on the results page.
the only way to beat them is to join them.
So, what are you waiting for? Call us at 012-334 3029 (YY LEE) for more information.
Have you used AdWords before? If so, which features do you think were most effective?
Why your website load so slow?
Are you frustrating with your slow website?
Clicking on your competitors' website seems like such a simple thing, but why its take so "hard" to load your own site?
Actually, behind the scenes, there have more than hundreds of requests are instantly pinged around the world to bring you the website appearance.
And, there have few reasons to explain that why your website running as slow as a tortoise.
- Thousand years no update CMS
No matter you're using WordPress, Joomla or Drupal to manage your website, you also have to install new versions or update of the software.
Install the latest versions of software and plugins will help load your site more smoothly and faster. This is because they have ironed out any problems, particularly in regard to speed.
- Redirect your site
Why you should prevent unnecessary URL redirect on your website?
Because when using a redirect, it first has to connect to the redirect before it reaches the final destination. This slows down the process of reaching the final destination because the user reaches it indirectly instead of directly
Of course, if you have a fabulous reason for doing it, then just go a head!
- Plugins are too many
Okay, the question is : How many is too many?
The record for the most number of plugins with using WordPress site is 637!
Realistically, the more plugins you have installed on your website, the slower it will potentially run.
Remember, for every plugin you use, a server request must be sent when each of your readers loads a portion of your website. The more weight to carry, the more file requests.
This adds more code to the browser each time it loads and can affect the page loading speed.
- Super large image or video
A large image is going to take a long time to load up. So how do you go about fixing a ton of large images on your site?
You can save those images in Photoshop with the option "save for the web" selected so quick fix large image problem.
By the way, the file format is also important. Avoid using heavy formats like TIFF and BMP, but use JPG, PNG, and GIF images, they are more friendly and quickly.
- Server location
A lots of people are curious: Does the physical location of your server matter?
The answer is Yes.
When you click on a website, you send a message to the server. You ask it to load. If your server is based in the US. When a China visitors clicks on your website, the information got to travel all the way across Europe Middle East and then travel all the way back across the Middle East to load it on the site.
Alright, it's too tired.
- Server performance
If your server location is as near as in your country, but the website still loads slow.
It's possible because of server poor performance or the web host agency give you a shared server, which means you’re sharing space and resources with countless other websites. If your site is slow, it’s because you’re in a queue with lots of other sites!
- Slow web hosting service
The very key reason make the websites load slowly is because of the server.
The cause of slow servers usually lays with the web host.
There have few reasons, such as you hosted on a free web hosting, low quality hosting service with poor support or your site needs a higher spec hosting account with more resources eg a VPS.
Thanks for reading! Let me know or call us at 012-334 3029 (YY LEE) if you have facing any about site speed problem.