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What is Online Advertising Marketing?

Search engine marketing

Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising. It is an internet advertising model used to direct traffic to websites, in which advertisers pay to Google when the ad is clicked.

Google Display

The Display Network is a collection of websites -- including specific Google websites like Gmail, Blogger, and YouTube -- that show AdWords ads. This network also includes mobile sites and apps. Other non-Google website that can show AdWords ads like: malaysiakini.com, thestar.com.my, lelong.com.my, mudah.my and so on.

Youtube Advertising

Any video uploaded to YouTube can be an ad. Video ads appear before other videos on YouTube, beside playing videos and in search results. You only pay when someone engages with your ad. If they skip it before 30 seconds (or the end) you don't pay a cent.

Facebook Ads

Local Awareness ads on Facebook can reach people in the area around your business, so they'll have you in mind when they're nearby and logged onto Facebook. It only takes a minute to create a Facebook ad and you can reach people at any time and any device.
 

How Google Adwords PPC Advertising Works

User searches on Google

User searches on Google

Ads are displayed in relevant search result

Ads are displayed in relevant search result

User clicks on one ad

User clicks on one ad

Advertiser is charged for the click.

Advertiser is charged for the click.

 

Benefits

High Coverage

High Coverage

In Malaysia, there are 20 Million Google users; 10 Million YouTube users; and Display Network sites can reach over 90% of Internet users
Very Targeted

Very Targeted

Your business gets found by people on Google precisely when they're searching for the things that you offer.
Pay Per Click

Pay Per Click

You only pay when someone clicks your ad to visit your website, or calls you. In other words, when your advertising is working.
You Own Budget

You Own Budget

How much you invest is up to you. Just begin with a daily budget that you're comfortable with, then adjust as you go.
Measurable Results

Measurable Results

Google AdWords shows how many people notice your ads and what percentage click to visit your website, or call you. With the tracking tools, you can even see the actual sales your website is generating as a direct result of your ads.
Flexible

Flexible

You can tweak your ads, try new search terms, pause your campaign and re-start whenever you like, for free – and all within Google AdWords.

Packages

Google Search

Google Search

Option A : RM 500/month
~250 Click*
~25,000 Impression*
Option B : RM 1,000/month
~500 Click*
~50,000 Impression*
Option C : RM 2,000/month
~1,000 Click*
~100,000 Impression*
Google Display

Google Display

Option A : RM 500/month
~500 Click*
~100,000 Impression*
Option B : RM 1,000/month
~1,000 Click*
~200,000 Impression*
Option C : RM 2,000/month
~2,000 Click*
~400,000 Impression*
Youtube

Youtube

Option A : RM 500/month
~1,000 Click*
~10,000 Impression*
Option B : RM 1,000/month
~2,000 Click*
~20,000 Impression*
Option C : RM 2,000/month
~4,000 Click*
~40,000 Impression*
Facebook

Facebook

Option A : RM 500/month
~500 Click*
~50,000 Impression*
Option B : RM 1,000/month
~1,000 Click*
~100,000 Impression*
Option C : RM 2,000/month
~2,000 Click*
~200,000 Impression*

Package

Google Search

Google Search

Option A : RM 500/month
~250 Click*
~25,000 Impression*
Option B : RM 1,000/month
~500 Click*
~50,000 Impression*
Option C : RM 2,000/month
~1,000 Click*
~100,000 Impression*
Google Display

Google Display

Option A : RM 500/month
~500 Click*
~100,000 Impression*
Option B : RM 1,000/month
~1,000 Click*
~200,000 Impression*
Option C : RM 2,000/month
~2,000 Click*
~400,000 Impression*
Youtube

Youtube

Option A : RM 500/month
~1,000 Click*
~10,000 Impression*
Option B : RM 1,000/month
~2,000 Click*
~20,000 Impression*
Option C : RM 2,000/month
~4,000 Click*
~40,000 Impression*
Facebook

Facebook

Option A : RM 500/month
~500 Click*
~50,000 Impression*
Option B : RM 1,000/month
~1,000 Click*
~100,000 Impression*
Option C : RM 2,000/month
~2,000 Click*
~200,000 Impression*
* Estimated value
Not include
~ 18 pieces banner design (RM1800)
~ Video production

Contact Us

PG : No.12B, Jalan Perai Jaya 2, Bandar Perai Jaya, 13600 Perai, Penang, Malaysia.
Phone : +604-398 4507
Mobile : +6014-640 7847 (Anjoe Wi)
   
KL : 29 Jalan 3/5, Desa Coalfieds, 47000 Sungai Buloh, Selangor, Malaysia.
Phone : +6012-334 3029 (YY Lee)

Online Advertisement

The Problems of Traditional Media

Coverage

Coverage

Offline media always has less coverage compare to online media. Example, newspaper has hundreds of thousand media, but Google has ~20 Mil users in Malaysia.
Not Focus

Not Focus

If you advertise to promote certain product, only portion of audience may interested on your product. This makes your advertisement budget not fully utilized.
High Cost

High Cost

TV, newspaper, radio are always not cheap. Most of time, it spend you much of money for very short period of exposure.
Can't Measure KPI

Can't Measure KPI

You can't really know how many have actually read your advertisement and take action on your ads. This make you difficult to decide which media you should continue for better result.

What is Online Advertising Marketing?

Search engine marketing

Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising. It is an internet advertising model used to direct traffic to websites, in which advertisers pay to Google when the ad is clicked.

Google Display

The Display Network is a collection of websites -- including specific Google websites like Gmail, Blogger, and YouTube -- that show AdWords ads. This network also includes mobile sites and apps. Other non-Google website that can show AdWords ads like: malaysiakini.com, thestar.com.my, lelong.com.my, mudah.my and so on.

Youtube Advertising

Any video uploaded to YouTube can be an ad. Video ads appear before other videos on YouTube, beside playing videos and in search results. You only pay when someone engages with your ad. If they skip it before 30 seconds (or the end) you don't pay a cent.

Facebook Ads

Local Awareness ads on Facebook can reach people in the area around your business, so they'll have you in mind when they're nearby and logged onto Facebook. It only takes a minute to create a Facebook ad and you can reach people at any time and any device.

How Google Adwords PPC Advertising Works

User searches on Google

User searches on Google

Ads are displayed in relevant search result

Ads are displayed in relevant search result

User clicks on one ad

User clicks on one ad

Advertiser is charged for the click.

Advertiser is charged for the click.

 

Benefits

High Coverage

High Coverage

In Malaysia, there are 20 Million Google users; 10 Million YouTube users; and Display Network sites can reach over 90% of Internet users
Very Targeted

Very Targeted

Your business gets found by people on Google precisely when they're searching for the things that you offer.
Pay Per Click

Pay Per Click

You only pay when someone clicks your ad to visit your website, or calls you. In other words, when your advertising is working.
You Own Budget

You Own Budget

How much you invest is up to you. Just begin with a daily budget that you're comfortable with, then adjust as you go.
Measurable Results

Measurable Results

Google AdWords shows how many people notice your ads and what percentage click to visit your website, or call you. With the tracking tools, you can even see the actual sales your website is generating as a direct result of your ads.
Flexible

Flexible

You can tweak your ads, try new search terms, pause your campaign and re-start whenever you like, for free – and all within Google AdWords.

Package

Google Search

Google Search

Option A : RM 500/month
~250 Click*
~25,000 Impression*
Option B : RM 1,000/month
~500 Click*
~50,000 Impression*
Option C : RM 2,000/month
~1,000 Click*
~100,000 Impression*
Google Display

Google Display

Option A : RM 500/month
~500 Click*
~100,000 Impression*
Option B : RM 1,000/month
~1,000 Click*
~200,000 Impression*
Option C : RM 2,000/month
~2,000 Click*
~400,000 Impression*
Youtube

Youtube

Option A : RM 500/month
~1,000 Click*
~10,000 Impression*
Option B : RM 1,000/month
~2,000 Click*
~20,000 Impression*
Option C : RM 2,000/month
~4,000 Click*
~40,000 Impression*
Facebook

Facebook

Option A : RM 500/month
~500 Click*
~50,000 Impression*
Option B : RM 1,000/month
~1,000 Click*
~100,000 Impression*
Option C : RM 2,000/month
~2,000 Click*
~200,000 Impression*
* Estimated value
Not include
~ 18 pieces banner design (RM1800)
~ Video production

Send us your inquiry

Contact Us

PG : No.12B, Jalan Perai Jaya 2, Bandar Perai Jaya, 13600 Perai, Penang, Malaysia.
Phone : +604-398 4507
Mobile : +6014-640 7847 (Anjoe Wi)
   
KL : 29 Jalan 3/5, Desa Coalfieds, 47000 Sungai Buloh, Selangor, Malaysia.
Phone : +6012-334 3029 (YY Lee)